Bagong Pilipinas Logo and Campaign Materials

Bagong Pilipinas Logo and Campaign

Bagong Pilipinas is the overarching theme of the Administration’s brand of governance and leadership, which calls for deep and fundamental transformations in all sectors of society and government, and fosters the State’s commitment towards the attainment of comprehensive policy reforms and full economic recovery. It is characterized by a principled, accountable and dependable government reinforced by unified institutions of society, whose common objective is to realize the goals and aspirations of every Filipino.

“Toward attaining a promising future for the nation, this administration commits to embody a brand of governance and leadership that is focused on implementing an all-inclusive plan for economic and social transformation,” the President said.

The Bagong Pilipinas, in the words of Marcos, “is the overarching theme of the administration’s brand of governance and leadership which calls for a deep and fundamental transformation in all sectors of society and government and fosters the government’s commitment toward the attainment of comprehensive policy reforms and full economic recovery.”

All National Government agencies (NGAs) and instrumentalities, including government-owned or-controlled corporations (GOCCs), and state universities and colleges (SUCs), shall be guided by the principles, strategies and objectives of the Bagong Pilipinas brand of governance and leadership in planning their programs, activities and projects.

Bagong Pilipinas Logo and Campaign

All NGAs and instrumentalities, including GOCCs and SUCs, shall adopt the Bagong Pilipinas logo and incorporate the same in their letterheads, websites, official social media accounts, and other documents and instruments pertaining to flagship programs of the government.